Make the UX/UI of your game feel natural, so your users don't even notice it. We translate the design vision into a fun and intuitive player experience.
To craft effective and accessible game UX, we research your genre, audience, and carefully plan what the user journey will look like at different stages of your game. Our UX design process typically results in an interactive prototype. We get everybody on board and move to the next phase.
Our approach to UI design is to make every element on the screen seamlessly blend into the player experience. We conduct research on similar games and see what we can take from that. Our UI designers masterly combine what people expect from a game with distinctive features to create a unique game identity.
A pulsing button, a moving backdrop, a rolling bar, a flickering vignette – we make a game look more appealing by adding a tiny bit of animation to a screen. We build UX motion behaviors that orient, teach, and guide the player experience with our excellent understanding of cinematography and visual storytelling.
Once your game is ready for launch, you need to make sure you can market it successfully. We can help you design attractive high-level game promotion materials and graphic assets, including cover art, box art, game posters, and trailers to make your game look more attractive for potential buyers.
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We make interfaces usable by reducing cognitive friction, avoiding feature overload, and taking accessibility into account. We keep players immersed in the game by taking care of every tiny detail.
We find the delicate balance between displaying enough information to enhance gameplay and ensuring the HUD isn’t hindering the player experience.
It’s essential for players to feel their growth in the game. With S&F done right, we make the game more understandable and create a smooth learning curve.
Our approach to onboarding design is to make players feel like they’re already part of the game, and we’re not trying to teach them with boring tutorials.
From color blindness mode to screen reader support and custom controllers, we design game experience accessible for all ages and capabilities.
Our projects involve an art director’s supervision to ensure that the deliveries match our client’s vision throughout all the stages of the game UI/UX design process. While our art director helps ensure the team stays on track, they also encourage new ideas and designs as long as they match the game’s goals.
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